AI systems · designed, built, shipped

Unlock the AI potential of your business.

You know AI could save you time and money. The hard part is knowing where to start. I’ve worked with agencies, startups and NGOs to find what your business actually needs — and build it to last.

From first clients to millions of views
First-ever client, won brand-new firm
10k users · 3M views A∗AI · my startup
VA team, replaced Force Systems · agency
James Wingfield
James Wingfield · Founder
01 / The approach

Everyone talks AI. Almost no one has the time to actually implement it.

You know it could make the business run more efficiently. You just don’t have the hours to work out how. I do. I find what’s genuinely worth doing, build it into how you already work, and keep you free to focus on clients and growth.

01

Automate the delivery

So clients don’t eat your week.

The repetitive parts of serving customers, handled. You stay in the loop on what matters, the busywork runs itself.

› Gmail› Slack› Sheets
02

Keep the pipeline running

Market and sell while you deliver.

AI that keeps outreach, content, and follow-up going in the background, so the work doesn’t stop when you get busy.

› LinkedIn› Instagram
03

Build the new thing

The bit that’s actually yours.

Custom tools, products, or a new revenue line built around your brand, the high-value work AI frees you up to focus on.

› Stripe› custom builds
James pitching A*AI
About

I'm James. I do the thinking and the building.

Founder, jAImes Consulting

I’ve always had a genuine interest in how businesses actually work. LSE threw me into a competitive academic environment and gave me a taste for real consulting, while building my own startup gave me the other side: fast-moving tech, AI, and actually bringing in revenue.

Balancing a full-time degree with running a business forced me to automate everything I could, and that’s exactly what I now bring to other companies, with real results. I like getting properly into a business, working out what actually matters, and building something that lasts.

02 / Selected work

A few things I've built.

More time for the work that actually matters.

03 Projects Two live · one in progress
Force Systems Force Systems · Marketing & automation
  • Custom dashboard for all client data
  • Client delivery automated
  • Ads and social handled
Replaced their VA team, saving monthly cost. Live
A*AI A∗AI · AI revision for UK students
  • My own startup, built end to end
  • 10k users, 3M social views
  • Backed by Sterling Road VC
Now runs on autopilot. Live
The Handbook The Handbook · AI strategy & build
  • 1.6M monthly users, 20+ years
  • Full agentic redesign of their SaaS
  • Head of AI strategy
In progress
How I work

Strategy first. Then I handle the build.

I get deep in how your business runs, find what you actually need, and implement it end to end. Then I hand it over so your team can run it without me.

01

Understand

I get deep in how your business runs and where the real friction is. The tech comes second.

02

Find what you need

We decide what is worth building, what to skip, and what will actually pay off.

03

Build it

I handle the implementation end to end. Working software, not a strategy deck.

04

Hand it over

I show your team how to run and extend it. You own it, with no dependency on me.

Get in touch

Know AI could help, but don’t know where to start?

Message me on WhatsApp and tell me where your time goes. If AI can take work off your plate, I’ll tell you exactly how. If it can’t, I’ll tell you that too.

open to new projects
jAImes Consulting
AI audit

Unlock the AI potential
of your business.

AI systems · designed, built, shipped

James pitching A*AI
James Wingfield · Founder
jAImes Consulting

You know AI could save you time and money. The hard part is knowing where to start. I’ve worked with agencies, startups and NGOs to find what your business actually needs — and build it to last.

About

I'm James. I do the thinking and the building.

Founder, jAImes Consulting
James Wingfield

I’ve always had a genuine interest in how businesses actually work. LSE threw me into a competitive academic environment and gave me a taste for real consulting, while building my own startup gave me the other side: fast-moving tech, AI, and actually bringing in revenue.

Balancing a full-time degree with running a business forced me to automate everything I could, and that’s exactly what I now bring to other companies, with real results. I like getting properly into a business, working out what actually matters, and building something that lasts.

Clients

Who I’ve worked with.

The Handbook
  • —1.6M monthly users, 20+ years
  • —Full agentic redesign of their SaaS
  • —Head of AI strategy
A*AI
  • —Founded and grew to 1000 paying customers
  • —Fully autonomous creator marketing system managing a team of 20
Force Systems
  • —Growth agency with 50 recurring customers
  • —Custom built CRM
  • —Full Claude setup
1+ other organisationsagencies · startups · NGOs
Custom AI audit · 60 seconds

Know AI could help, but don’t know where to start?

A few quick questions. I’ll look at where AI could win you more business and free up your team, then call you with what I find. If it can’t help, I’ll tell you that too.

1 / 5

What kind of business are you?

open to new projects